Museumweek

During the pandemic, the Museumvereniging reimagined it’s annual Museum Week. This experience had to be entirely online, as all museums were closed. Thanks to this campaign, 120,000 visitors were still able to enjoy their favorite museum. A virtual version though. This ad aired on radio and TV for several weeks, with the complete musical production, post-production, and sound design crafted by Studio Zwarte Koffie.